Brand · Media Kit

Nectar — The Hive

The mark is a honeycomb of seven cells — the distributed keeper network — with one cell lit and carrying the nectar droplet: the shared vault every keeper feeds. One brand system: electric mint on near-black, Syne + DM Mono. Below: usage rules and every asset in SVG, PNG & JPG.

01

The mark

Nectar mark
Primary mark. Six hairline cells frame a single accent cell — the live keeper — holding the nectar drop. The lit cell uses the brand's “active position” treatment: accent border + faint accent fill. Never recolor the drop; it is always the accent.

Use the primary mark at 32px and above. Below that, switch to the compact mark (solid center cell) so it stays legible.
02

Lockup

Nectar lockup
Primary — mint mark + NECTAR / NETWORK
Nectar lockup mono
Monochrome — single-color reversal for dense / one-ink use

Wordmark is Syne 700, tracked 0.2em, with a DM Mono NETWORK sub-label. Keep the mark-to-wordmark gap and never substitute the typeface.

03

Clear space & minimum size

clear space

Keep clear space of one cell on every side. Nothing crosses the dashed boundary.

48px · primary
32px · primary min
16px · compact

Primary mark: never below 32px. Compact mark (solid cell) covers 16–24px favicons.

04

Color

Accent minthsl(160 90% 52%)
Canvashsl(220 15% 6%)
Cell hairlinehsl(220 15% 24%)
Wordmark texthsl(220 20% 75%)

The brand is dark-only. On light or photographic backgrounds, use the monochrome mark (white knockout or single ink). The mint accent never sits on white.

05

App icon

512
256
180 · apple-touch
192

Rounded tile on canvas dark, iOS superellipse radius (~22%), mark inset ~17%. Ships at 1024 / 512 / 256 / 192 / 180.

06

Misuse

don't distort
don't rotate
don't recolor
don't place mint on white
no gradients behind
07

Asset index

AssetFilesDownload
Primary markSVG · PNG · JPG — 1024pxsvgpngjpg
Compact markSVG · PNG · JPG — solid cell, ≤24pxsvgpngjpg
Monochrome mark — whiteSVG (currentColor) · PNG · JPGsvgpngjpg
Monochrome mark — blackPNG · JPG (light backgrounds)pngjpg
LockupSVG · PNG · JPG — mark + wordmarksvgpngjpg
Lockup — monoSVG · PNG · JPGsvgpngjpg
App iconSVG · PNG · JPG — 1024 / 512 / 256 / 192 / 180svgpngjpg
FaviconPNG 48 · 32 · 16png
Social avatarPNG 1024 (square, circle-safe)png